Endless by OVE Decors | Art Direction & Content Design

A premium shower brand launched by OVE Decors, featuring over 3,500 configurations. The ENDLESS Collection was curated to deliver a fully customizable shower experience.

I served as Principal Designer and Art Director for this project, leading end-to-end brand development and defining its lifestyle-driven vision. I created the logo and typography system, and directed all photography and videography to establish a cohesive, elevated brand identity. I also led post-production for lifestyle imagery and video, ensuring every touchpoint reflected a polished and consistent visual standard.